For local businesses, from one location to hundreds

When people compare you on Google, give them a reason to pick you.

TrustMetrics helps you ask every customer for a Google review and reply to every review you get. Starter covers 3 locations for $99 a month, with no contract.

Start free Start your 14-day trial

Free: No card required. Starter: 14-day trial, card required. Starter only. We take a card, and we email you 3 days before the first charge. Cancel from Billing.

All 3Needs approval 2All locations

AB
Aisha Bello
27 Oct
Northmere Quay
Emergency appointment on a Saturday morning, sorted my toothache straight away.
Needs approval
GL
Gareth Lowe
26 Oct
Larkhaven
Waited 35 minutes past my appointment time with no update.
Needs approval
HW
Hannah Whitfield
25 Oct
Brookmere
Dr Patel was so gentle with my filling.
Replied

Gareth Lowe

Larkhaven · 26 Oct

Waited 35 minutes past my appointment time with no update.

AI draft

Needs approval

Hi Gareth, thank you for letting us know. We're sorry you were kept waiting with no update. We've shared this with the Larkhaven team.

Approve and copyOpen in GoogleMark as replied

Posting straight to Google is coming soon.

The problem

Customers check your reviews before they ring you

Before someone books, they look you up on Google Maps. They compare your stars, how many reviews you have and how recent they are, against the place down the road.

74%
care about reviews from the last three months
47%
will not use a business with fewer than 20 reviews
Most owners know they should ask. Then the customer leaves, the next one walks in, and the link never gets sent. Replies slip too. Most people expect a business to answer reviews, but only about half of owners do. Run more than one site and it gets harder. You hear about the one that's slipping from a customer.

Figures from BrightLocal's 2026 survey.

Four steps

How it works

01
Connect your Google profiles.
Sign in to Google once, then pick your locations from Google's list. New reviews land in your inbox automatically.
02
Ask every customer.
The free plan includes up to 25 manual emails a month. Starter adds CSV upload and more requests. Everyone gets the same Google link.
03
Answer every review.
On paid plans, AI drafts a reply to every review. You approve it and copy it to Google.
04
Hear when something changes.
We alert you if a rating starts to slip, and a monthly ROI report shows how your reviews are doing.

Requests

Ask every customer

Import your customers and send a review email. Everyone gets the same Google link.

The free plan includes up to 25 manual emails a month.
Starter adds CSV upload and more requests.
SMS is coming soon. On Growth and up, you will connect your own Twilio account.

How review requests work

Replies

A calm answer for the next customer

On paid plans, AI drafts a reply to every review. Approve it, copy it to Google in a click, and TrustMetrics tracks your response rate.

Set the tone once. Every draft follows it. You still approve the words.
Starter includes 100 drafts a month. Growth includes 1,000. Scale includes 3,000.
You can also write the reply yourself.
Posting straight to Google is coming soon.

See the reply playbook

Every location

Every location, without another login

Starter, Growth, and Scale include one inbox for every location you connect.

You get an alert if a rating starts to slip.
Scale also adds a location leaderboard.
Competitor tracking is coming soon. Growth will track 3 per location, and Scale 5.
A monthly ROI report shows how your reviews are doing.

Running many locations

Location	On Google	New	Replied
Larkhaven	4.8	4	100%
Northmere Quay	4.7	5	100%
BrookmereSlipping	4.6	3	67%

Widgets

Show your Google total on your own site

On a customer site the widget uses that site's font and colours. This sample uses demo names and numbers.

Starter always shows the line Powered by TrustMetrics.
Growth and Scale can hide that line, and Google attribution stays.
An email signature badge shows your Google rating after 3 reviews. Before that, a placeholder.
Spotlight and wall layouts are not available yet.

One location can start at $0. See the free widget

How widgets work

Why this

Why owners pick TrustMetrics over the big names

Multi-site review control at a price you can see, without the contract. It is for owners running 2 to 15 sites.

3 locations are included from $99 a month.
Prices are published. You sign up in the app. There is no sales call.
There is no contract. You cancel in Billing.
We email you 3 days before the trial charge.
Nothing is deleted when you cancel.
We do not gate reviews.
Slip alerts tell you when a rating starts to slip.
A monthly ROI report shows how reviews are doing.

Pricing

No surprises on billing

Prices are published, and you sign up in the app. Monthly prices in US dollars.

Free: $0/ month; 1 location. No card required.
Starter: $99/ month; 3 locations included.
Growth: $249/ month; 15 locations included.
Scale: $499/ month; 40 locations included.

See the prices and the location calculator

Prices are in US dollars and exclude tax. A UK company pays UK VAT on top.
We don't offer refunds. You can cancel any time from Billing. You keep access until the end of the period you've paid for.
Only Starter has a 14-day trial. A card is required. One trial per customer.
Cancel before the 14-day Starter trial ends and you won't be charged.
About 3 days before the first charge, we send an email. It shows the plan, the amount, and the date. It also has a link to manage or cancel.
Annual billing charges for 10 months. That is 2 months free.
Cancel takes effect at the end of the paid period.
There is no contract, and nothing is deleted when you cancel.

Built for

One site, many sites, or an agency

FAQ

Answers before you start

Which plan includes a 14-day trial?

Only Starter includes it, a card is required, and each customer gets one trial. Growth, Scale, and Agency have no trial. About 3 days before the first charge, we email the plan, the amount, and the date.

Who approves the reply?

You do. On paid plans, AI drafts a reply to every review. Approve it, copy it to Google in a click, and TrustMetrics tracks your response rate. Posting straight to Google is coming soon.

Will a widget change my rank on Google?

No. A widget shows the Google total for that location on your site. It does not change your position on Google, and it is not an SEO product.

Is asking for a review allowed?

You may ask a customer for a Google review, and you may not pay for one. Do not send the public link only to happy people. TrustMetrics does not gate reviews. Read Google's rules and the FTC rule before you set a flow.

Do I need to be technical?

Sign in with an email code. An owner or admin signs in to Google once, then picks which Business Profile locations to bring in.

How do I cancel?

Cancel any time from Billing, and it takes effect at the end of the paid period. You keep access until then, and you can undo it before that date. Nothing is deleted, and there is no contract.

Start collecting reviews on Starter

The 14-day trial is only on Starter, and a card is required. Growth and Scale are billed when you subscribe, and you can cancel from Billing.

Start your 14-day trial See pricing